We call these purpose
PLACES
PEOPLE
PREFER
Our Purpose
“Our purpose is to create and manage outstanding places which deliver positive outcomes for all our stakeholders on a long-term, sustainable basis.”
We call these purpose Places People Prefer.
We do this by understanding the evolving needs of the people and the organizations who use our places and the communities who live around them.
The deep connections we have created between our customers, communities, partners and people are enduring, helping our places to thrive.
Places
We create high-quality, modern and sustainable places in which we manage ourselves to respond to our customer’s needs, focusing on two key areas: Campuses and Retail & Fulfilment. Our places connect our customers and local people, create opportunities and support well-being to make a positive local contribution.
People
Understanding the needs of our customers, our partners and our people enables us to create diverse and inclusive places. Our places help the people who use them to thrive, and we are committed to working with customers and local communities to ensure this is done most sustainably.
Prefer
Creating places where people want to define our strategy. We leverage our competitive strengths in development and active asset management to create outstanding spaces that deliver positive outcomes for all our stakeholders. This helps drive enduring demand for our space.